What is Black Hat SEO
Imagine this, you’re going into an ice cream shop. You’re told on Google that this is the best ice cream in the world. In fact, you notice a ton of comments on their Google my business page, Good ratings, and a ton of options. So you and…
Help! I have a backlink to my website from a porn site!
First off, it’s good that you found it! It is so important to keep an eye on backlinks and monitor any additions or changes in your links. And, you especially want to
know when unfamiliar sites, such as a porn site, are linking to your…
The Role of NAP in SEO
When you search for a product or service, it always helps to have clear, easy access to the results you need. How often have you looked elsewhere for services or given up when it was too difficult to find the info you needed? It’s…
Creative Ways to Organize Content on a Private Practice Website
As mental health professionals, we often want to simplify everything. We know that people already have enough barriers preventing them from getting support for their mental health and life overall. So, when it comes to writing and organizing…
Simplifying Copywriting to Improve SEO for Counselors
When I bring up the subject of blogging with my SEO clients, I get a variety of different responses, but the most common responses are: overwhelm, anxiety, and annoyance. As a writer, I struggled to understand why my clients responded negatively…
SEO Tips for Writing a Website About Page
Writing a Website About Page
Many of you are expanding, growing, and thriving. You are adding new clinicians, specialties, and services. As you grow your practice, your identity shifts, and changes. We have gotten many questions about team…
Current Events Like Simone Biles’s Mental Health Can Improve SEO
We’ve all seen it by now. She is headlining current events everywhere. Simone Biles, the greatest gymnast of all time, dropped out of the Olympics to focus on her mental health. After feeling the weight from others with the expectation…
On-Page Vs. Off-Page SEO
When it comes to the SEO of your site, there are many ranking factors that Google takes into account when determining how it’s ranking both on and off-page. Some of these on-page factors include the things visitors may see when they…
Ranking for More Than One Location
Our search engine optimization (SEO) consulting business helps private practice therapists across the country (and even in other countries) get ranking on Google. And as we’ve worked with more and more therapists over the years, we’ve gained…
SEO and the Summer Slowdown
It’s the middle of summer, and for many of my SEO clients, that means a sudden decrease in calls. That can be pretty frightening, especially if you weren’t expecting it. But, during the summer we typically see fewer people searching for…
Tips on SEO for Trauma Therapists
We are thrilled to offer guidance and insights to our trauma therapists on SEO and service pages. Our team of SEO specialists has firsthand experience working with abuse, trauma, and survivors of DV. This gives us a unique perspective when it…
How Social Media & SEO Synergize
Our Connected World
These days, you can use social media for just about anything! You can reconnect with old friends, keep up with current events, and even buy and sell through online marketplaces. But, did you know that social media can…
Making Your Website More LGBTQ+ Inclusive this Pride Month
The future of our world looks queerer than ever folks! It is estimated that roughly 1 in 6 individuals in Gen Z identify as LGBTQ+ and roughly 9% of Millennials identify as a part of the community. And we know Gen Z and Millennials are the most…
Our 2021 Free Keyword Research Guide
One of the first questions you likely have when you’re learning to optimize your private practice website is where to search for keywords. It’s hard to know what people are actually looking for. After a quick Google search, you have probably…