I wanted to take a moment and talk about duplicate content and best SEO practices. Frequently, in our planning meetings, our clients wonder why duplicate content is an issue? Especially if they’re taking the text from one of their own pages? They also wonder how much of a page needs to be rewritten to avoid […]
The Comprehensive Guide to SEO Strategy for Therapists During Covid 19: Part 2
SEO Strategy During Covid-19 If you’re like many private practices, you’ve noticed a dip in new client inquiries during the Covid-19 pandemic. You’re wanting to focus some on marketing but aren’t sure how. First of all, I recommend checking out Part 1 of this Comprehensive SEO guide where we addressed SEO as a long […]
Setting Up Google Search Console
Hello! If you’re getting ready to set up Google Search Console, that means you’re ready to start tracking your SEO data. How exciting! Google Search Console is a powerful tool that allows you to see how your site is performing. Basically, this tool gives you insight into the things Google is looking at when they determine […]
The Comprehensive Guide to SEO Strategy for Therapists During Covid 19: Part 1
I’ve heard from many therapists over the last 6 weeks that they’ve noticed a significant drop off in their new client inquiries. And, the truth is that across the board, my team and I have noticed a dip in organic search traffic for our clients in March and April. Some of our clients started noticing […]
Adding Content for SEO AND Your Clients
You have a beautiful website, but nobody’s finding it. You’re not sure what needs to happen, but you’ve heard that you need to add more content to your website. Where should you even start? The Value of Content on a Website Most websites I look at when people are asking for my help with SEO […]
The Three Books That Transformed My Business
There are so, so many great business books out there! In fact, I seem to always have an ongoing list and constantly feel “behind” when I don’t have time to read them all. But there are three books that have really been instrumental in helping me design and run both my psychotherapy practice AND Simplified […]
How to Help Your Ideal Client and Boost Your SEO During the COVID-19 Crisis
It’s a wild time in our country right now. You may be seeing fewer clients right now. And you’re probably having to adjust to seeing clients online. It can be so stressful. You’re managing all of this while wondering what your ideal clients are struggling with. If you’re blogging (which we really hope you are!) […]
Using the “Down Time” While Business is Slow During the Covid-19 Outbreak
Business is slower than usual. You took your counseling practice online, but your caseload took a serious hit. Clients are canceling appointments. Or, if you’re like me, you have college students who returned to their homes out of state and now you can’t see them through Telehealth. You may have some downtime in the upcoming […]
Helping our clients & our practice during the Covid 19 outbreak
As I mentioned in my last blog post, our counseling clients need us more than ever. As therapists, psychologists, counselors, psychiatrists and other mental health professionals: We need to be part of the solution for how our community makes it through this crisis. We can be leaders. Maybe not the type of leader that stands […]
Our Therapy Clients Need us More Than Ever
Like so many of you, I find myself worried as I’m writing this. I’m worried about my children who had to say goodbye to their friends for who knows how long. Even more so, I’m worried about loved ones who might be more vulnerable to the Coronavirus going around. I’m also worried about my clients […]
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