Latest Episodes

What it is:

From Keywords to Connections is a podcast hosted by Mary Walker (Owner & CEO) and Winnie (VP of SEO Services) at Simplified SEO Consulting. It’s where the world of SEO meets the heart of helping professionals. Each episode blends practical marketing insight with real conversations about business, burnout, values, growth—and everything in between.

Why we created it:

We believe marketing should be human-centered. This podcast was born from a desire to demystify SEO while also honoring the emotional and personal journeys of the people behind the practices. Whether we’re talking strategy or storytelling, our goal is always the same: to help helping professionals grow in a way that’s both effective and aligned with their values.

Who it’s for:

If you’re a therapist, counselor, dietitian, coach, or any type of service-based business owner looking to grow online without losing your why, this podcast is for you. We cover topics like SEO strategy, burnout recovery, ethical marketing, and sustainable business—so you can build visibility without burning out.

🗣️ New episodes drop weekly—listen in and grow with us!

Take the Next Step Toward Growing Your Practice

Your potential clients are searching for therapy services online—make sure they find your practice first. Our Local SEO services are designed to give you a competitive edge, helping you connect with more clients and grow your business.

Ready To Get Started?

Contact us today to schedule a consultation and take the first step toward improving your online visibility with Local SEO Services.

Services Offered at Simplified SEO Consulting

At Simplified SEO Consulting, we provide a range of services to help helping professionals achieve their goals and grow their practices:

Done for You SEO: Comprehensive SEO services managed entirely by our team.
Do It Yourself SEO: Learn to implement SEO strategies with expert guidance.
Strategy Sessions: Personalized sessions to develop a tailored SEO plan.
Consultation Sessions: In-depth advice to optimize your online presence.
Technical SEO: Improve your website’s structure and performance.
Local SEO: Enhance visibility in specific geographic areas.
Stand-Alone Copywriting: High-quality, SEO-optimized content for your website