In honor of American Indian Heritage Month, the topic of diversity with websites is something that is becoming more necessary in the SEO world and branding for therapists. As many of you know, cultural competency, or better yet cultural humility is something that is drilled into us in graduate school. However, when you are in school, the discussion of […]
So, you have heard as a private practice owner, you should invest in SEO. It’s the newer wave of marketing for therapists and seems like the perfect solution to getting consistent traffic. The only problem is, you don’t have time to learn and you don’t know what you should be looking for. I mean, did we […]
Do online coaches and consultants need SEO? Yes, you do! The field of online coaching is very broad. It is not enough to create a website and say that you’re a health and wellness coach, a life coach, or a coaching therapist. This may seem specific to you, but to your ideal client, this is […]
Imagine this, you’re going into an ice cream shop. You’re told on Google that this is the best ice cream in the world. In fact, you notice a ton of comments on their Google my business page, Good ratings, and a ton of options. So you and your family choose to go into this ice […]
Writing a Website About Page Many of you are expanding, growing, and thriving. You are adding new clinicians, specialties, and services. As you grow your practice, your identity shifts, and changes. We have gotten many questions about team me pages and team pages. “How do you create one?” “Do you optimize website about pages for […]
We are thrilled to offer guidance and insights to our trauma therapists on SEO and service pages. Our team of SEO specialists has firsthand experience working with abuse, trauma, and survivors of DV. This gives us a unique perspective when it comes to marketing for individuals dealing with trauma. We hope that our holistic approach […]
As many of you know, Google Business Profile is an essential aspect of local SEO components. Often when we can be found locally, we are more likely to show off for keywords such as therapy near me, online therapist near me, or couples therapy Northlake. Here is a quick recap of my previous blog post on Google Business Profile […]
For some people, writing blogs is the last thing they want to do. You have already graduated from a master’s or Ph.D. program and you’re doing additional training to specialize. Blogging couldn’t be further from your mind as you build out your website. However, it is a significant next step in our process to get […]
Here is what you can look forward to with this blog: Table of Contents: What cornerstone content is not? What is a Cornerstone Blog? Why should I write cornerstone content? What goes into writing cornerstone content? What topics should I write about? Will the client read a 2000 word blog post? What If I Can’t […]
As mental health professionals, one of the first things we most likely learned as graduate students was our code of ethics. You may have been taught all the ways you can be sued and how to avoid offending clients. At least that is how I felt in my professional ethics class. Everything we do as […]