SEO & Story Brand

Do I have any other Story Brand fans out there? If you haven’t read Donald Miller’s book “Story Brand” yet, I highly encourage you to pause for a moment and go purchase it on Amazon. I’ve read through it 3 times myself, participated…

Coffee cup and computer to illustrate how outsourcing your SEO can help you relax knowing your website will soon rank well on Google.

SEO Tools

Alt Text as an Ethical, Accessible and Effective SEO Strategy

As you all know by now, I come to Simplified SEO Consulting from the world of academia. During that time, it was my privilege to learn from experts on website strategy, especially within the context of an educational institution. While learning…

SEO Tips

SEO for Telehealth or Online Counseling Pages

In this blog, I want to talk about how to get your online counseling pages ranking well on Google. Chances are that if your ideal client is looking for online counseling, then they are probably looking for a therapist on a search engine.…

Graph showing a bounce rate decreasing representing how a decreasing bounce rate can help your website's SEO.

SEO Tips

How Does Bounce Rate Affect SEO?

iThere is so much data thrown at you in the online world we live in. As you dive into SEO, it can be overwhelming to learn what exactly all the numbers mean. What are meta descriptions, alt texts, and keywords? How do you know what to track…

A graphic of people sitting on a giant laptop with analytics on the screen. Represents how tracking your data can help you find ways to boost your SEO

SEO Basics, SEO Tips

3 Reasons Why You Should Track Your SEO Data

Lately, I am having more conversations with private practice owners about why they should track data on their website. So, we wanted to take the time to discuss how and why you should track data related to your website. The short answer is that…

Training, Websites

Not Sure Where to Start With Your New Therapy Website?

You have a great therapy practice, but do you even exist without a website? Not in today's world! Check out these free, relevant resources for mental health professionals. If you want to learn more about how we can help your therapy website…

Shows two people looking at a laptop. Represents how making website mistakes can affect your private practice's SEO

Business Tips, Websites

Website Mistakes: 3 Common Ones Private Practice Owners Make

When I am optimizing pages for private practice owners, I have found that there are three common mistakes therapists make with their websites. I see these mistakes come up again and again and again. Let’s take a look at these mistakes, and…

woman at laptop drinking a cup of coffee working on her private practice's website. Begin SEO services with Simplified SEO consulting

SEO Basics

A Picture is Worth a Thousand Words

Do I need photos on my pages or blog posts for my counseling website? YES! Photos can help boost your SEO! When we optimize pages or blog posts for your counseling website, we write the alt text for each photo with keywords you are trying to…

Photo of a hand holding a globe with connections to show the importance of backlinks to connect sites to one another and improve rankings on Google.

Content, SEO Tips

Where to Fit Internal Links

You've heard that internal links (any time you have a link that sends someone from one page of your site to another) are great for SEO. But you aren't sure where to fit them into your website. Sometimes, they seem to fit in naturally. For…

Photo of a toy car holding a roll of bills next to the word "ROI". This photo represents how seo coaching can help therapists learn seo marketing and get a great ROI.

Business Tips, Guest Blog

Best Use of Your Time: Joe Sanok’s Advice for Practice Owners

Consider the best use of your time as a private practice owner Dependent on your phase of practice you need to focus on what the best use of your time is. Most clinicians will not focus on their use of time, they will answer their own calls,…

Backlinks

Getting High Quality Backlinks: SEO Tips & Tricks

Backlinks for Therapists Mason here to add my two cents on what exactly high quality backlinks are and how to go about getting them. At this point, perhaps you know what a backlink is. A backlink is a link from someone else's website to yours.…

Business Tips

Is SEO Important for Mental Health Professionals?

Perhaps you've started a private practice counseling clinic and your new website doesn't seem to get be getting much traffic. Maybe when searching keywords that you think you should rank for on Google, your webpages are nowhere to be seen.…

Content

How Long Should Blog Posts be to Help SEO?

I have a confession. I love writing blog posts. In fact, earlier in my practice when I had more time I was literally publishing two blog posts per week on my counseling website! However, after a year of helping other therapists on their…

Photo of a woman using a computer at her desk representing the way therapists and counselors can add keywords to a counseling website through blogging to boost their SEO

Websites

Do I need a Website Designer?

Up until now, you've managed your own website. Maybe it's out of necessity....creating your own website saved some money. Maybe it's because you're the DIY type. I know there's a huge thrill in creating something yourself AND it gives…

woman in a sweater types on a laptop representing blogging for SEO. Learn more from an seo expert and copywriter at Simplified SEO Consulting

Content, Guest Blog

3 Important Tips for Writing a Guest Blog Post

Writing a guest blog post can be a great way to get more backlinks for your website! I highly recommend reaching out to therapists and asking if you can write a blog post for their site, or better yet write one for each other's site so you get…