In the world of Search Engine Optimization, there are so many terms that are thrown around. There is a lot of lingo surrounding search engine optimization. In fact, there is so much that it can sound like a different language without having prior knowledge. So today, we are going to discuss common SEO terms and […]
Yelp and SEO Many therapists may not think of Yelp as an important part of their private practice. But, having an optimized listing can actually help Google recognize your practice as a trustworthy source for potential clients. There are a variety of things to address on your Yelp listing. But, due to the unique nature […]
Your practice is growing, and so are your responsibilities Expanding the reach of your practice can be hard to accomplish, but very rewarding. Along the way, you may learn that managing more than one listing for your practice can be a difficult experience. Having more than one office location Google Business Profile listing can feel […]
Google provides a variety of resources to help you better understand how your site is performing on the web. Many of these resources such as Google Analytics (GA) can offer invaluable data. But, this tool isn’t without occasional errors that can throw a wrench in your efforts to improve your site. So today, we are diving […]
As SEO specialists, we often make use of the services Google provides to better understand SEO for therapists, and how client sites are performing. Two of the tools we use the most are Google Business Profile (GBP) and Google Analytics (GA). The first allows you to optimize your business profile on Google and improve local […]
Today we are covering a topic you are likely already familiar with on some level if you create content for your site. That has to do with what best practices are when it comes to using headings and subheadings throughout your pages. Your initial instinct may be to highlight the most important topics of your […]
Murphys Law famously states “Anything that can go wrong will go wrong.” While this (thankfully) isn’t exactly true, we may often feel like it is based on the many ways mess-ups can happen. This also rings true when it comes to SEO and creating or maintaining your own website. As your website grows in size […]
Understanding the Importance of E.A.T in SEO
We love to talk about the best ways to improve your rankings, which is why today we are going to cover a popular buzzword that can help you get your site to reach your ideal client. Better yet, understanding how to excel in each of these aspects will help you to create high-quality content […]
The ever-evolving nature of SEO can be hard to keep up with. Not only do the methods of how SEO is done change. So to the tendencies of what people search, and what the Google algorithm views as top-notch content. Who knows, the methods to write an amazing blog today may be completely outdated in […]
First, A Quick Recap On Directories & NAP As Google has grown in complexity, so have the ways people use to rank on the search engine. Some methods have evolved to be more manipulative than others, such as blackhat SEO. But, others have remained tried and true ways to help your practice climb the ranks. One […]