Entries by Sterling Humburg-Cage

Why It is Unethical To Pay for Backlinks

Gaining high-quality backlinks can be a difficult task While there are many ways to gain backlinks, only a portion of them will help you achieve the goals of long-term SEO success. The goal of achieving higher rankings and increased online visibility has led some to explore shortcuts that, while seemingly promising, tread on shaky ethical […]


Is Doing Local SEO Worth It?

As mentioned in previous blog posts, there are many ways you can improve your site’s SEO. Some may involve making technical changes to your site. Others may require you to change how you conduct your SEO strategy or go about creating content such as blogs. Local SEO is one avenue that can have many benefits […]