How is SEO Used in Healthcare & More Specifically for Functional Medicine Doctors in Private Practice?
In today's digitally driven world, where information is at our fingertips, healthcare providers need to adapt and embrace the power of the internet to reach their patients effectively. This is where Search Engine Optimization (SEO) comes into…
Why Being Told Your SEO Sucks Is Actually a Good Thing!
Have you ever received a random email out of the blue from someone telling you how bad your SEO is?
Emails like this are common, so you may get them before you have done any SEO. A large number of these are often SEO scams. But, many of our…
How Readability in Private Practice Content Impacts SEO Success
Do you struggle to create content that’s easy for users to read when they come to your website? Want to learn how to make sure your content is easy to read and speaks to users who may convert to potential clients? In this post, you’ll discover…
Overcoming Imposter Syndrome Around Blogging
As a therapist and private practice owner, you might find yourself grappling with imposter syndrome. You have to remember that you possess a wealth of knowledge and expertise honed through years of education and professional experience. And…
Local SEO for Therapists: Attracting Nearby Clients to Your Private Practice
SEO can be a great tool for attracting clients from afar. Such as those from a bigger city such as New York or Los Angeles. But for therapists who want to also serve more local clients, it can be a great way to attract individuals who are living…
Small Group SEO Intensive: Why I Love Small Group Training
You may or may not have heard about the small group SEO training intensive courses that we hold each semester. As a professor for over a decade on university campuses in Missouri, I absolutely love the support and accountability that learning…
Beat the Heat with our Local SEO Heatmap this Summer
You've heard me talking lately about working smarter.
Now, you may notice I'm not saying "not harder". Because we're already working harder! As practice owners, business owners, leaders, parents, caregivers, friends, loved ones...wherever…
Understanding Events in Google Analytics 4 (GA4): Their Importance and Creation
Google Analytics has been a trusted companion for website administrators and marketers for years. With the advent of Google Analytics 4 (GA4), there have been significant changes in how user interactions are tracked, with "Events" being at the…
What’s the Difference Between a “Follow” Link “No Follow” Link? Does It Make a Difference for My SEO?
In the realm of SEO, there are different kinds of links and backlinks. Not all will benefit you in the same way, but can still help improve your SEO over a longer period of time. To help clarify, today we are going to discuss the difference…
Unlocking Organic Traffic: What It Is and What Might Be Affecting It
As a private practice owner, you hope that your website is being found organically by potential clients. You want these potential clients to find you through organic search. As it shows that your website is helpful for users. But what happens…
The Intersection of SEO for Mental Health Professionals and Social Media
It’s almost unheard of for anyone to not have social media or form of online presence in this day and age. It has even become essential for mental heal professionals to establish a strong online presence. Not only on search engines but on…
Enhancing Client Experience and Building Credibility
In the competitive landscape of private practices, professionals such as mental health practitioners, coaches, consultants, and attorneys face the challenge of attracting and retaining clients. In the digital age, content marketing has emerged…
Therapy Directories Deep Dive: 5 Therapist Directories to Keep in Mind
Getting the word out about your practice is accomplished in many ways.
Having your practice present in therapist directories is a great way to accomplish just this. We know therapists aren’t made of money, which is why we always want to be…
DIY v. DWY v. DFY: How to strategically choose your SEO investment
Danica here, Simplified's Chief Operating Officer and primary SEO trainer. Perhaps you’ve heard me say before that you have the opportunity to choose how you approach SEO. SEO is an investment of time, money, or a blend of both. But, what…