


Meta Descriptions for Therapist “About” Pages
Let us start with the basics of what a meta description is really for. The short answer is that it gives both Google and potential clients a snapshot of your page. The tricky part is that you have to summarize your 500+ word page within a certain…

How Blogging is Not Just for SEO
You’re feeling uninspired. Thinking that you’re only blogging for SEO or to boost your rankings. I know I’ve caught myself thinking I’m only writing blogs for SEO and SEO-targeted keywords. However, it’s not true! Blogs are not just…

How Therapists Can Create an Effective FAQ Page for SEO
Are you constantly getting the same type of questions that you have answered over and over? Maybe you are looking to up your cash-pay clients and get off insurance panels. So how can a therapy FAQ page help you do this?
Whether you are looking…

SEO for Private Practices: An Investment of Time or Money?
Running a private practice comes with many decisions! One of the most common decisions being whether you should outsource an aspect of your practice, or handle it “in-house”. Whether it’s administrative tasks, billing, or digital marketing!…

Universal Analytics & Google Analytics 4: Understanding Key Differences
Google and the tools used to track essential website metrics have evolved a lot over the years, and one of the biggest upcoming transitions will take place on July 1st, 2023. That change is the discontinuing of Universal Analytics and migration…

The SEO Benefits of Writing Local Blogs for Your Therapy Website
You may wonder what a local blog is and why we would suggest writing one. Local blogs are not as hard to write as blogs about treatments or mental health struggles, but they are equally beneficial for your SEO! So, what does writing a blog about…

Large Scale SEO: Workshops, Directories, Coaching & More
National SEO can be a daunting task. There are so many different ways to approach it, and it can be difficult to know where to start. In this blog post, we will discuss some of the basics of large-scale SEO and give you tips for getting started.…

In Honor of Hispanic Heritage Month: Why Inclusivity & Diversity Matter in SEO
Hispanic Heritage Month is celebrated annually from September 15th to October 15th in the United
States. It is a time when we reflect on the contributions of Hispanic and Latinx Americans to our country and culture. This year, we'd like…

Why Have a Member of Your Private Practice Go Through an SEO Training?
When I talk to therapists about learning SEO and our SEO training options, the most common response I get is “I don’t have the time!” And I believe it! As someone who has worked for a private practice, I know firsthand how busy owning…

10 More Common SEO Terms
Keeping up with relevant SEO terms can feel like a losing battle at times
As SEO specialists, we understand there are many terms that may be a bit too technical for the average practice owner. In the past, we’ve covered ten of the most common…

Nationwide Rankings: Strategies for Large-Scale SEO Success
When you are looking to get nationwide rankings, there are a few things that you need to keep in mind. Just like with any other SEO strategy, the process takes time and effort if you want to see results. In this series, we will discuss some…

Call to Action Writing: SEO Tips for Therapists
After writing and finishing the main content of your blog, it can seem daunting to think of how to tie everything together. You may not know what to write. Or, you may be struggling with how to motivate the potential client to continue on their…

Organic SEO vs. PPC ads : The pros and cons.
Organic SEO vs. PPC: Pros and Cons
Many of our clients often ask what the benefits of organic SEO vs. PPC ads are. They both serve a purpose specific to driving consumers to your business. They just accomplish this goal with different tactics…

The Benefits of Heatmaps for SEO
There are many tools out there that exist to support you in finding the best ways to optimize your business, site, and content. Some tools are more invaluable than others to meet basic SEO tenets such as keyword research. Others can help give…