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How Does Bounce Rate Affect SEO?

iThere is so much data thrown at you in the online world we live in. As you dive into SEO, it can be overwhelming to learn what exactly all the numbers mean. What are meta descriptions, alt texts, and keywords? How do you know what to track…

A graphic of people sitting on a giant laptop with analytics on the screen. Represents how tracking your data can help you find ways to boost your SEO

SEO Basics, SEO Tips

3 Reasons Why You Should Track Your SEO Data

Lately, I am having more conversations with private practice owners about why they should track data on their website. So, we wanted to take the time to discuss how and why you should track data related to your website. The short answer is that…

Training, Websites

Not Sure Where to Start With Your New Therapy Website?

You have a great therapy practice, but do you even exist without a website? Not in today's world! Check out these free, relevant resources for mental health professionals. If you want to learn more about how we can help your therapy website…

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Business Tips, Websites

Website Mistakes: 3 Common Ones Private Practice Owners Make

When I am optimizing pages for private practice owners, I have found that there are three common mistakes therapists make with their websites. I see these mistakes come up again and again and again. Let’s take a look at these mistakes, and…

woman at laptop drinking a cup of coffee working on her private practice's website. Begin SEO services with Simplified SEO consulting

SEO Basics

A Picture is Worth a Thousand Words

Do I need photos on my pages or blog posts for my counseling website? YES! Photos can help boost your SEO! When we optimize pages or blog posts for your counseling website, we write the alt text for each photo with keywords you are trying to…

Photo of a hand holding a globe with connections to show the importance of backlinks to connect sites to one another and improve rankings on Google.

Content, SEO Tips

Where to Fit Internal Links

You've heard that internal links (any time you have a link that sends someone from one page of your site to another) are great for SEO. But you aren't sure where to fit them into your website. Sometimes, they seem to fit in naturally. For…

Photo of a toy car holding a roll of bills next to the word "ROI". This photo represents how seo coaching can help therapists learn seo marketing and get a great ROI.

Business Tips, Guest Blog

Best Use of Your Time: Joe Sanok’s Advice for Practice Owners

Consider the best use of your time as a private practice owner Dependent on your phase of practice you need to focus on what the best use of your time is. Most clinicians will not focus on their use of time, they will answer their own calls,…

Backlinks

Getting High Quality Backlinks: SEO Tips & Tricks

Backlinks for Therapists Mason here to add my two cents on what exactly high quality backlinks are and how to go about getting them. At this point, perhaps you know what a backlink is. A backlink is a link from someone else's website to yours.…

Business Tips

Is SEO Important for Mental Health Professionals?

Perhaps you've started a private practice counseling clinic and your new website doesn't seem to get be getting much traffic. Maybe when searching keywords that you think you should rank for on Google, your webpages are nowhere to be seen.…

Content

How Long Should Blog Posts be to Help SEO?

I have a confession. I love writing blog posts. In fact, earlier in my practice when I had more time I was literally publishing two blog posts per week on my counseling website! However, after a year of helping other therapists on their…

Photo of a woman using a computer at her desk representing the way therapists and counselors can add keywords to a counseling website through blogging to boost their SEO

Websites

Do I need a Website Designer?

Up until now, you've managed your own website. Maybe it's out of necessity....creating your own website saved some money. Maybe it's because you're the DIY type. I know there's a huge thrill in creating something yourself AND it gives…

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Content, Guest Blog

3 Important Tips for Writing a Guest Blog Post

Writing a guest blog post can be a great way to get more backlinks for your website! I highly recommend reaching out to therapists and asking if you can write a blog post for their site, or better yet write one for each other's site so you get…

A laptop rests on a workstation with glasses and papers. Learn how technical SEO can offer support for improving counselor SEO by contacting an SEO specialist for therapists.

Websites

Page Speed for Therapist Websites

Why a Post About Website Speed? First of all, why is an SEO gal talking about speed? Because Google (and other search engines! I don't discriminate against Yahoo or Bing or any others!) like speed. They know that website viewers in…

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SEO Tips, Websites

Your Counseling Website: The Four Things It Must Do

When I’m talking about Search Engine Optimization with therapists and other private practice owners, I emphasize that there are essentially 5 things that your website must do in order to bring you more clients. I want to go over each of…

Hands on a computer representing a private practice owner fixing website mistakes to better their SEO. Learn tips on how to write a meta description for a counseling website and improve counselor SEO in Chicago, IL or Columbus, Oh.