


4 Tips for Improving SEO for Online Therapy Services
Wow has your business ever had to pivot this year! You went from providing most of your services in person to most of them online. Now, it's session after session of Zoom calls. The benefit? You can now work with people who couldn't…

Common Questions About SEO
Here at Simplified SEO Consulting, we want to provide you with truly valuable information. Recently, our team was brainstorming questions people might have about SEO and discussing the questions we hear from new clients most often. Today,…

Time and Place for Google Ads
Often times, our therapists come to us because their ideal clients aren't finding them on Google. They've put time and energy into creating their website. There's inspirational quotes, pictures of nature, people smiling; the whole nine…

3 Reasons Helping Professions Should Invest in Hiring an SEO Expert
Today, I would like to explain how working with an SEO expert assists help professionals and private practice owners get to the top of Google and start attracting potential clients.
Ultimately, the goal of SEO is to increase not only the…

Comprehensive Guide to Earning Backlinks
In SEO, backlinks are an essential component for achieving organic growth. To help our readers understand more about the role of backlinks, we hosted a two-part webinar series. Our founder Jessica provides insightful information on…

Tips for Improving SEO on a Private Practice Homepage
I wanted to take a moment to talk about homepages and SEO strategy. As a client your initial inclination may be to optimize your homepage first, right? Your homepage is the glue that holds your website together and directs traffic. Naturally,…

SEO Services: Who We Serve
The truth is that our SEO practices would work well for a variety of businesses. However, we choose to limit ourselves to optimizing websites for very service based businesses. Why? Because they're more in our wheelhouse. They're issues…

4 of My Most Surprising Backlinks
Preparing for our upcoming Building Backlinks Masterclass means I've been thinking a lot about the various places my own backlinks have come from. Honestly, my backlinks have come from all over but I thought it would be fun to share a few…

A 3 Prong Approach to SEO
Once you have a website that you love, it's targeting the clients you most enjoy working with and it's free from technical errors, it's time to get started on Search Engine Optimization. I talk about a lot of different things…

How Having a “Niche” Impacts Your SEO Strategy
You’ve heard the business coaches recommend you “niche down”
One of the earliest pieces of business advice I remember picking up as I went into private practice was that I was supposed to “niche down.” Since then, I’ve…

Does Duplicate Content Affect SEO?
Let's talk about duplicate content and best SEO practices. Frequently, in our planning meetings, our clients wonder why duplicate content is an issue? Especially if they're taking the text from one of their own pages? They also wonder how much…

The Guide to SEO Strategy for Therapists During Covid 19: Part 2
Developing a new SEO strategy during Covid-19
If you’re like many private practices, you’ve noticed a dip in new client inquiries during the Covid-19 pandemic. You’re wanting to focus some on marketing but aren’t sure how. First…

Setting Up Google Search Console
Hello! If you’re getting ready to set up Google Search Console, that means you’re ready to start tracking your SEO data. How exciting! Google Search Console is a powerful tool that allows you to see how your site is performing. Basically,…

The Guide to SEO Strategy for Therapists During Covid-19: Part 1
I’ve heard from many therapists over the last 6 weeks during Covid-19 that they’ve noticed a significant drop off in their new client inquiries. And, the truth is that across the board, my team and I have noticed a dip in organic search…