


Voice, AI, and Search: Why SEO Matters for Medical Professionals
The way potential patients find you is changing. In the past, a listing in the local directory or a simple website might have been enough. Even word of mouth recommendations were often sufficient to bring in new patients. But today? It might…

How People Are Searching for Holistic Healthcare in 2025—and How SEO Helps You Show Up
The way people search for healthcare has shifted dramatically over the past decade, and holistic health is no exception. In 2025, potential clients aren’t just asking Google for “a doctor near me.” They’re typing in questions like:
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Grow Your Functional Medicine Practice with a Custom SEO Strategy
In an increasingly connected world, the success of your functional medicine clinic depends on your online presence as much as your in-person care. With more patients turning to Google to find holistic health solutions, a tailored functional…

2025 SEO Updates: Small Tweaks, Big Results for Therapists and Helping Professionals
Search engine optimization (SEO) is never a one-and-done process. What works well today can shift quickly as Google and AI-driven search tools evolve. At Simplified SEO Consulting, we know therapists and other helping professionals don’t want…

Local SEO for Doctors: Why Your Google Business Profile May Be Costing You Patients
Imagine this: a potential patient in your area is searching for a “family doctor near me” or “urgent care in [your city].” Your practice should be showing up. After all, you’ve invested in a website, deliver excellent care, and you’re…

When Rankings Rise but Clicks Drop
If you’ve recently pulled up your website analytics, you may have noticed something strange: your keyword rankings are improving, but your clicks seem to be dropping. For many private practice owners and helping professionals, this can be…

ChatGPT, Google & the Future of Search: What Functional Medicine Doctors Need to Know
Picture this: your patient is bedridden, overwhelmed by a migraine caused by severe congestion. They're shivering uncontrollably, bundled in a sweater despite the summer heat, struggling to explain their symptoms. Bathed in the glow of their…

Should doctors use seo or social media to get more patients?
As a functional medicine doctor, your primary focus is helping patients feel their best, but getting new patients through your doors (or online) can sometimes feel like a full-time job on its own. Between managing appointments, following up…

AI and Your Reputation: Why Monitoring Your Online Reputation with AI Tools Is More Important Than Ever
Artificial intelligence (AI) has transformed the way businesses—and the people behind them—show up online.GEO Is Not Replacing SEO: Why the Future of Website Optimization Needs Both. From generating blog outlines to analyzing search results,…

How SEO Builds Digital Trust for Holistic Health Providers
As a holistic health provider, your mission is to help clients find balance, healing, and well-being. But in an era where most people turn to Google before booking an appointment, your online presence matters just as much as word-of-mouth referrals.
That’s…

How SEO Helps Functional Medicine Providers Build Authority and Trust Online
In today’s digital-first world, your online presence often makes the first impression. For functional medicine providers, that first impression should convey both expertise and trust. Whether you're an integrative health practitioner or a…

SEO for Holistic Health and Wellbeing: 7 Tips to Attract More Aligned Clients
As a holistic health or functional medicine practitioner, you’re not just running a business. You’re offering a service rooted in trust, healing, and whole-person care. But even the most compassionate and skilled providers need to be visible…

Do Helping Professionals Really Need a Social Media Manager? Here’s How Strategic Marketing Can Support Your Practice
As a therapist, coach, or wellness provider, your time is better spent supporting clients, not stressing over Instagram captions or wondering when to post next. Still, social media is often where potential clients first meet you. So, how do…

Top 7 Local SEO Mistakes Doctors Make (and How to Fix Them Fast)
Your patients are searching online for care—but if your practice isn’t optimized for local SEO for doctors, they might never find you.
The truth is, most patients today start their healthcare journey with a Google search. If your competitors…