A small business owner looks content as she works in a cozy office after implementing a self-care plan to prevent burnout.
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The Connection Between Self-Care and Burnout Prevention: My Personal Story

Self-Care in a Chaotic World


I don’t know about you, but today’s world seems extremely chaotic and stressful to me. There is so much uncertainty I am being faced with right now from all fronts. It seems that I cannot even escape from it at home. I run constantly, as there is always something that needs to be addressed as a small business owner. Add in being a wife and mom of five (plus four dogs, a tortoise, and two cats), and things get really complicated. It’s not unusual to find myself working from 5 a.m. to 6 p.m. Monday through Friday. I am trying to squeeze in family time, dinner, and household chores in the evenings. Who has time for self-care?

Weekends are really no different as I often fail at setting those work-life boundaries. Often, I feel like things just HAVE to be done! This frequently leaves me feeling exhausted. Pulled in ten different directions at once, I often struggle to prioritize tasks, get everything done, and honestly, feel like a failure a lot.

So what to do? How can I better care for myself and still accomplish all the things that need to get done and not feel burnt out and overwhelmed?

The Role of Self-Care in Burnout Prevention

In working with my therapist, I have come to realize the the importance of self-care. I have also learned about its connection to preventing burnout. Let me share some of what I have learned.

First, and maybe the biggest one for me personally, is that if I do not take care of myself, it directly impacts my interactions with others. It also impacts my ability to care for others in my life. This can be with employees, family, or friends. When I am burnt out, I am not sharing my best self with anyone. In fact, I can often be distracted, unfocused, and short-tempered. Burnout can manifest in different ways, including emotional exhaustion, reduced performance, and even physical symptoms like headaches or fatigue. When I prioritize my own well-being, I find that I am more patient, more engaged, and able to approach challenges with a clearer mind. I have more energy and am more emotionally balanced. I can also provide the support my family and business need without feeling completely drained.

Additionally, when I take time to care for myself, I notice an increase in my overall motivation and creativity. When burnout takes over, my ability to think clearly and problem-solve sometimes disappears. However, allowing myself space to decompress benefits me emotionally. It also benefits me in how I am able to approach tasks. Instead of pushing through exhaustion, taking breaks actually allows me to be more productive in the long run. It is a shift in mindset—realizing that self-care is not selfish, but rather something that is actually a need in itself.

A woman sits on the floor with her cup of coffee next to her writing in a journal, practicing self-care that works for her to help prevent burnout as a small business owner.

Self-Care is Personal and Unique

Second, self-care looks different for everyone, and I have to find what works for ME! I am not one for meditation, sitting quietly, reading, taking a long bath, or a lot of the things that are frequently associated with self-care, but that is okay. For me, relaxing and decompressing can look like playing a video game on the weekend or taking my son to lunch. I have learned that you can’t force yourself to try and fit that self-care mold.

I am unique, and my self-care needs are going to be unique too, and that is okay. If you try to force yourself to do “normal” self-care activities that really do not work for you, it is not going to help relieve and release stress, nor will it help prevent burnout. Instead, it may feel like yet another obligation, adding to the exhaustion rather than relieving it. The key is to find activities that genuinely restore your energy and bring you joy.

Some people find movement-based self-care helpful, like going for a walk, dancing, or even gardening. Others recharge through social interaction, spending time with loved ones, or engaging in creative hobbies. The key is recognizing what makes YOU feel better and doing those things without feeling guilty. Self-care does not have to be elaborate or time-consuming—it can be as simple as listening to music that makes you happy, stepping outside for fresh air, or even setting aside five minutes for deep breathing exercises. Small, intentional actions add up over time.

A man sits on a colorful couch with a video controller in his hand in a vibrantly colored room, represents that self-care looks different for anyone, but no matter the type can help prevent burnout for small business owners.

Intentionality is Key in Self-Care

Third, I have found that practicing self-care, at least for me, has to be intentional. I almost have to schedule it, or I will find excuses not to do it. If I don’t, it leads me right down the path to burnout once again. So being intentional with self-care is important for me, and that is okay too. Just like I schedule meetings or work tasks, I have learned to set aside time for things that replenish me—whether it’s a quick walk outside, a lunch break without work distractions, or setting boundaries on work hours. After a while, it will become muscle memory and part of my routine, but for now, I just need to be patient and set the time aside. The benefits of burnout prevention hugely outweigh the effort I have to put into it right now!

Intentionality also means setting boundaries that protect your well-being. Learning to say no, delegating tasks, and recognizing when you need a break are all part of consistent self-care practice. Many of us fall into the trap of believing that productivity equals worth (lord knows I do), but the reality is that constant busyness does not always translate to effectiveness. Giving ourselves permission to rest and recharge ultimately enhances our ability to show up in all areas of our lives.

A woman walks on a boardwalk styled path through a vibrantly colored forest as she practices her version of self-care as a small business owner.

You Are Worth the Effort

Regularly practicing self-care can reduce stress and help prevent burnout. It may take some time, effort, and extra energy on our part when we start. It allows us to show up for the people in our lives that we care. We are available more fully, with deeper meaning, and deeper connections that strengthen our relationships. It also improves our view of ourselves. When we prioritize self-care, we are modeling healthy behavior for those around us. We help show our children, employees, or friends the importance of self-care. Taking care of yourself is not just about personal well-being; it is about setting an example for others to do the same.

So, if you’ve been putting yourself last, I encourage you to take a moment to reflect on what self-care means to you. Then think about how you can begin implementing it in ways that truly serve you. I am worth the effort and so are you!

Mary Walker, owner of Simplified SEO Consulting shares tips and ideas on how to stay relevant with SEO strategies in an ever changing world.About the Author:

Mary Walker is the proud owner of Simplified SEO Consulting. A company dedicated to helping private practice owners and small businesses grow through strategic search engine optimization. Since taking the helm, Mary has continued to build upon the company’s strong foundation. She has guided the team to empower hundreds of businesses to connect with their ideal clients and achieve sustainable growth.

With Master’s degrees in Digital Marketing and Psychology, Mary brings a unique blend of expertise to her work. She combines a deep understanding of human behavior with advanced SEO techniques. Her leadership ensures that Simplified SEO Consulting remains a trusted partner for businesses looking to enhance their online presence.

When Mary isn’t leading her team or strategizing SEO solutions, she’s a proud wife, mom of five, an avid crocheter, and a devoted football fan. Her passion for ethical practices, meaningful connections, and creating balance in life shines through in everything she does.

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