Olivia Ferguson

What Google’s New Social Media Search Console Update Means for Therapists

Before this update, most of us thought about Google Search Console as a tool for understanding how a website performs…

5 days ago

Why Your Social Media Isn’t Turning Into Therapy Inquiries (And What to Do Instead)

TL;DR If your social media isn't leading to therapy inquiries, it doesn't necessarily mean your content isn't working. Often, the…

1 month ago

5 Ways to Repurpose Your Website Content for Social Media

TL;DR You don't need to create brand-new content every time you post on social media. Your blogs, service pages, podcast…

2 months ago

How to Create Social Media Content Without Burning Out

If you're a therapist trying to keep up with social media, you've probably had the thought at least once: I…

3 months ago

Should You Outsource Your Social Media and SEO as a Therapist?

TL;DR Social media and SEO take more time and strategy than they initially seem, which is why many therapists start…

4 months ago

How Do Therapists Build an Ethical Presence on Social Media?

Social media can feel like a double-edged sword for therapists. On one hand, it's a way to reach more people,…

5 months ago

What Are Backlinks (and Which Ones Actually Matter for Therapists?)

Backlinks are one of those SEO terms that come up a lot, but rarely get explained in a way that…

7 months ago

How to Use Social Media as a Therapist: Insights from a Social Media Manager

**TL:DR** Using social media as a therapist can feel daunting, but it can be a valuable tool for visibility and…

8 months ago

Social Media vs SEO: Which One Does Your Practice Need?

**TL:DR** When deciding between social media and SEO for marketing your practice, consider your goals and capacity. SEO helps new…

9 months ago

What are the benefits of social media management?

**TL:DR** Social media management offers busy helping professionals significant benefits, including saving time and creative energy, reaching ideal clients, building…

10 months ago