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A picture of a zebra to illustrate how learning SEO is an adaptation for therapists new to owning a small business. Simplified SEO Consulting.
Uncategorized

Do I need a Website Designer?

Up until now, you've managed your own website.  Maybe it's out of necessity....creating your own website saved some money.  Maybe it's because you're the DIY type.  I know there's a huge thrill in creating something yourself AND it gives…
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July 16, 2019
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A picture of a zebra to illustrate how learning SEO is an adaptation for therapists new to owning a small business. Simplified SEO Consulting.
Uncategorized

3 Important Tips for Writing a Guest Blog Post

Writing a guest blog post can be a great way to get more backlinks for your website! I highly recommend reaching out to therapists and asking if you can write a blog post for their site, or better yet write one for each other's site so you get…
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July 14, 2019
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A picture of a zebra to illustrate how learning SEO is an adaptation for therapists new to owning a small business. Simplified SEO Consulting.
Uncategorized

Page Speed for Therapist Websites

Why a post about website speed? First of all, why is an SEO gal talking about speed?  Because Google (and other search engines! I don't discriminate against Yahoo or Bing or any others!) like speed.  They know that website viewers in…
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July 2, 2019
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A picture of a zebra to illustrate how learning SEO is an adaptation for therapists new to owning a small business. Simplified SEO Consulting.
Uncategorized

The Four Things Your Counseling Website Must Do

When I’m talking about Search Engine Optimization with therapists and other private practice owners, I emphasize that there are essentially 5 things that your website must do in order to bring you more clients.  I want to go over each of…
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May 27, 2019
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Hands on a computer representing a psychologist adding a "Christian Psychotherapy" page to their website instead of calling it "Faith Based Psychotherapy"
SEO Basics

6 Tips for Writing a Perfect Meta Description for a Counseling Website

My last post was all about how meta descriptions can help a therapist’s private practice website, but if you're like most people, you’re left wondering what to do with the information.  So, today we’re going to focus on the how.  Here…
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May 22, 2019
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Girl online searching for answers. This girl is wondering how she can build high quality backlinks for her practice. Backlinks for therapy practices are not easy to come by, but with some luck she will have some success with SEO for counselors.
SEO Tips

How Can Meta Descriptions Help my Counseling Website?

Does either of these situations sound familiar? You have a beautiful website that is easy to navigate, has beautiful pictures, and has text written to speak directly to your ideal client. The problem? Nobody can find your site.  If you…
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May 20, 2019
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A picture of a zebra to illustrate how learning SEO is an adaptation for therapists new to owning a small business. Simplified SEO Consulting.
Uncategorized

Google Analytics: How to Use the Data

You have Google Analytics installed for your counseling website.  In fact, you’ve even looked at Google Analytics a few times.  But what do all those numbers mean?  How do you actually USE any of the data?  Every time you look at Google…
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May 5, 2019
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A picture of a zebra to illustrate how learning SEO is an adaptation for therapists new to owning a small business. Simplified SEO Consulting.
SEO Basics

Is Your Website Ready for SEO?

3 Tips to Get Your Counseling Website SEO Ready You've been reading my e-mails, maybe listening to some podcasts or even searching for some articles online about SEO.  Perhaps you're even thinking about looking into the cost of paid SEO services.…
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April 12, 2019
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therapist and small business seo consultant. Simplified SEO Consulting online marketing packages. Simplified SEO Consulting.
Backlinks

All Backlinks are Not Created Equal: Using Trust Flow & Domain Authority to Get Quality Backlinks

How popular are you on Google?  How trusted is your website?  Does Google know about all of the high quality material you're putting up on the world wide web for potential clients to see?  Maybe...maybe not.  Part of the answer may lie in…
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March 14, 2019
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magnifying glass and letter tiles spelling "keywords" to represent the importance of business owners doing extensive keyword research when working on SEO
SEO Tips

Counseling Keywords: Search Terms to Target for Your Private Practice Website

Trends in the United States for Counseling Keywords As an SEO Consultant, I get to spend a lot of time doing keyword research for therapists around the world (primarily the US, Canada & UK).  I personally use several different keyword…
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February 22, 2019
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A graph showing improvement in SEO rankings for private practice small business owners. Learn about our expert SEO services for counselors!
SEO Tips

How do I know if my Search Engine Optimization efforts are working?

Have you been working on your own Search Engine Optimization for a couple of months and just aren't sure if it's worth the effort?   Or have you been paying someone else to do "SEO" for your private practice website but have just been…
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February 4, 2019
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An SEO specialist explains how backlinks can help a private practice rank better on Search Engines. Simplified SEO Consulting.
Backlinks, SEO Basics

Backlinks: Get Popular on Google

Backlinks Today we’re talking about backlinks – a really powerful tool for improving your SEO. A backlink is a link from another site TO your site.  Basically, someone else is saying that your site has valuable information their reader…
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January 29, 2019
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A picture of a zebra to illustrate how learning SEO is an adaptation for therapists new to owning a small business. Simplified SEO Consulting.
Business Tips, SEO Tips

A Private Practice Owner Learns SEO for the Same Reason Zebras Have Stripes: Adaptation

What do Zebra Stripes have to do with Private Practice Marketing? I'm kind of fascinated by zebra stripes. They're beautiful. The stark contrast between the black and the white. The way they work together to decorate this elegant animal. But…
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January 29, 2019
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